Lifestyle image of Super Soft Lotion 16 oz.

Super Soft Baby Lotion

for softening skin and baby massage

$16.00

Noodle and Boo Super Soft Baby Lotion is the baby lotion moms reach for again and again: a light, silky formula that absorbs quickly, comforts deeply, and makes every cuddle extra soft and snuggly.

Made with plant-derived moisturizers and oils, enriched with vitamins and milk protein
Sweet almond oil and vitamins E & C help moisturize and condition delicate skin
Provides a protective layer of antioxidants to help shield skin from everyday environmental stress
Hydrates and protects sensitive skin while staying mild enough for daily use, even on newborns

Our Promise:

Hypoallergenic
Pediatrician-tested & Dermatologist-tested
Cruelty-free
Made in USA
Free from Parabens, Phthalates, Sulfates, and PPGs
Learn more about Our Standards & Definitions

Note: Lavender and Fragrance-Free products are both dairy-free and vegan.

crème douce ingredients
water (aqua/eau), isopropyl palmitate, cetyl alcohol, stearyl alcohol, glycerin, glyceryl stearate, tocopherol (vitamin E), prunus amygdalus dulcis (sweet almond oil), phenoxyethanol, sodium cocoyl isethionate, caprylic/capric triglyceride, sodium phytate, ethylhexylglycerin, ascorbic acid (vitamin C), ascorbyl palmitate, sodium dehydroacetate, citric acid, fragrance (parfum)

lavender ingredients
water (aqua/eau), isopropyl palmitate, cetyl alcohol, stearyl alcohol, glycerin, glyceryl stearate, lavandula angustifolia (lavender) oil, tocopherol (vitamin E), prunus amygdalus dulcis (sweet almond) oil, phenoxyethanol, sodium cocoyl isethionate, disodium edta, ethylhexylglycerin, ascorbic acid (vitamin C), ascorbyl palmitate, sodium dehydroacetate, citric acid, peg-8, fragrance (parfum)

fragrance-free ingredients
water (aqua/eau), isopropyl palmitate, cetyl alcohol, stearyl alcohol, glycerin, glyceryl stearate, tocopherol, prunus amygdalus dulcis oil, phenoxyethanol, sodium cocoyl isethionate, disodium edta, ethylhexylglycerin, peg-8, ascorbic acid, ascorbyl palmitate, sodium dehydroacetate, citric acid

directions
Pour baby lotion into your hand. Rub both hands together to warm lotion. Gently apply baby lotion to face and body. Can also be used at diaper change.

safety tips
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Newborn 2-in-1 Hair & Body Wash Creme Douce16 oz

Lavender Newborn 2-in-1 Hair & Body Wash 16 oz

Badge with 'Best of babylust' text and a heart on a purple background

Newborn 2-in-1 Hair & Body Wash

for tender and mild washing care

$16.00

Specially created for the earliest days, this gentle hair and body wash is trusted by parents to care for baby's delicate skin and hair in a single step:

High-moisture formula nourishes and conditions newborn skin and fine hair
Soap-free, calming blend rebalances skin’s natural pH for comfort and protection
Enriched with provitamin B5 and vitamin E to keep hair soft and skin hydrated
Ultra-mild cleansing for daily use from day one, safe for newborns and sensitive skin
Gentle enough for daily use, tear-free for little ones.

Our Promise:

Hypoallergenic
Pediatrician-tested & Dermatologist-tested
Cruelty-free
Made in USA
Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
Learn more about Our Standards & Definitions

Note: Lavender and Fragrance-Free Products are both dairy-free and vegan.

crème douce ingredients
water (aqua/eau), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, methyl gluceth-20, peg-150 distearate, allantoin, panthenol (provitamin B5), sodium dehydroacetate, phenoxyethanol, tocopheryl acetate (vitamin E derivative), citric acid, sodium phytate, ethylhexylglycerin, fragrance (parfum)

lavender ingredients
water (aqua/eau), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, methyl gluceth-20, peg-150 distearate, lavandula angustifolia (lavender) oil, tocopheryl acetate (vitamin E), panthenol (provitamin B5), ethylhexylglycerin, allantoin, sodium dehydroacetate, citric acid, phenoxyethanol, disodium edta, fragrance (parfum)

fragrance-free ingredients
water (aqua/eau), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, methyl gluceth-20, peg-150 distearate, tocopheryl acetate, panthenol, ethylhexylglycerin, allantoin, sodium dehydroacetate, citric acid, phenoxyethanol, disodium edta

directions
Pour a small amount into your hand. Carefully apply to baby's hair and skin, rinsing well. Follow bath time with our Super Soft Lotion.

safety tip
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

32 oz Ultra-Safe Laundry Detergent and Ultra-Soft Fabric Conditioner

Ultra-Soft Fabric Conditioner, Ultra-Safe Laundry Detergent and Ultra-Strong Stain Remover

Ultra-Safe Baby Laundry Detergent

for baby's laundry

$7.00

The best baby laundry detergent for sensitive skin, exquisitely formulated to remove stains and odors while being gentle on baby's delicate skin and finest fabrics. This high-performance detergent cleans beautifully. It lifts tough baby messes and everyday odors, rinses clean, and leaves laundry fresh with our signature scent.

Our Fragrance-Free Laundry Detergent is EWG Verified®.
This rich liquid formula rinses clean and is designed for frequent baby loads in both HE and standard washing machines.
Safe and gentle for baby’s delicate skin
Safe means formulated without added dyes, sulfates, phosphates, phthalates, optical brighteners, chlorine bleach, parabens, or formaldehyde donors.

Our Promise:

Hypoallergenic
Pediatrician-tested
Cruelty-free
Made in USA
Learn more about Our Standards & Definition

crème douce ingredients

water, plant-based cleaners (lauryl glucoside, decyl glucoside, sodium oleate), humectant (glycerin), mineral-based water softener (sodium carbonate), fragrance (alpha isomethyl ionone, amyl alcohol, citronellol, coumarin), plant-based water softener (sodium gluconate), plant-derived soil remover aid (sodium carboxymethyl cellulose), enzyme soil removers (protease, amylase)

fragrance-free ingredients

water, plant-based cleaners (lauryl glucoside, decyl glucoside, sodium oleate), humectant (glycerin), mineral-based water softener (sodium carbonate), plant-based water softener (sodium gluconate), plant-derived soil remover aid (sodium carboxymethyl cellulose), pH adjuster (sodium hydroxide), enzyme soil removers (protease, amylase)

directions
Developed for both high efficiency (h.e.) and conventional washing machines. To pretreat stains, pour directly onto fabric and rub gently. If you are concerned about fabric reaction, test for colorfastness on an inside seam prior to use.

safety tips
CAUTION: Eye irritant. Avoid eye contact. Keep out of the reach of children and pets. In case of eye contact, flush with water for 15 minutes. If swallowed, drink a glassful of water. Consult a physician if irritation persists.

Conditioning Hair Polish

for curls, tangles, frizzies and bed head

$14.00

The Noodle and Boo hair polish that parents reach for every single day, this weightless leave-in conditioner keeps fine hair soft, shiny, and easy to manage:

No-tears formula detangles and moisturizes without weighing hair down
Smooths the cuticle to reduce frizz and leave hair with natural shine
Enriched with sunflower seed and green tea extracts for gentle nourishment
Natural antioxidants help protect hair from everyday environmental stress
Perfect for in-between shampoos to refresh hair and eliminate "bedhead"

Our Promise:

Hypoallergenic
Pediatrician-tested & Dermatologist-tested
Cruelty-free
Made in USA
Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
Learn more about Our Standards & Definitions

water (aqua/eau), citric acid, polyquaternium-11, butylene glycol, disodium edta, helianthus annuus (sunflower seed) extract, panthenol (provitamin B5), hydrolyzed casein (milk protein), camellia sinensis (green tea) leaf extract, peg-12 dimethicone, sodium dehydroacetate, dimethyl lauramine isostearate, linoleamidopropyl ethyldimonium ethosulfate, cetrimonium chloride, fragrance (parfum)

directions
For very little hair, lightly spray polish on damp hair after shampooing with our Extra Gentle Shampoo. For longer hair, spray a generous amount of polish on hair starting at the ends and working up towards the scalp. Carefully comb hair, working from the ends to the scalp. For "bed head," saturate hair with polish and style as usual.

safety tip
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Ultimate Baby Cleansing Cloths

for baby’s precious face and body

$9.00

Noodle and Boo's natural baby wipes for face, body, and bottom are luxuriously thick, petal-soft cleansing cloths soaked in a gentle, no-rinse solution that cleanses, soothes, and hydrates delicate skin with every wipe.

Ultra-thick, petal-soft cloths are soaked in a super-sudsy, mild, alcohol-free, no-rinse solution consisting of gentle cleansers and nourishing moisturizers that soothe and hydrate sensitive skin, leaving it clean and supple
Formulated with gentle coconut-derived cleansers, aloe, and chamomile extract to soothe and refresh, balanced with safe preservatives for purity and protection
Natural and gentle preservatives safeguard wipes from waterborne contamination
Soothes and hydrates skin with vitamin E, aloe, and chamomile
Safe to use on baby’s face, body, and bottom

Our Promise:

Hypoallergenic
Pediatrician-tested & Dermatologist-tested
Cruelty-free
Made in USA
Free from added Dyes, Chlorine, Parabens, Sulfates, and Phthalates
Learn more about Our Standards & Definitions

creme douce ingredients
water (aqua), coco-glucoside, decyl glucoside, dicaprylyl ether, glyceryl oleate, tocopheryl acetate (vitamin E), aloe barbadensis leaf extract, bisabolol, phenoxyethanol, ethylhexlyglycerin, citric acid, fragrance (parfum)

fragrance-free ingredients
water (aqua), coco-glucoside, decyl glucoside, dicaprylyl ether, glyceryl oleate, tocopheryl acetate (vitamin E), aloe barbadensis leaf extract, bisabolol, phenoxyethanol, ethylhexlyglycerin, citric acid

directions
Excellent for cleaning face and body. For diaper area care, thoroughly wipe bottom. Allow skin to dry completely, then follow with the Ultimate Ointment.

safety tip
For external use only. Do not flush.

Lifestyle of Fragrance Free Super Soft Lotion

Fragrance Free Super Soft Baby Lotion

moisture maintenance for eczema-prone skin

$20.00

Daily care is key for healthy skin – morning and evening routine recommended; moisture maintenance for chronic itchiness helps to avoid the onset of irritation.
• Mild, fragrance-free formula hydrates compromised skin helping to improve its natural barrier function
• Made with plant-derived moisturizers and oils, enriched with vitamins and milk protein
• Sweet almond oil and vitamins E & C help moisturize and condition delicate skin
• Provides a protective layer of antioxidants to help shield skin from everyday environmental stress
• Hydrates and protects sensitive skin while staying mild enough for daily use, even on newborns
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free
• Made in USA
• Free from Parabens, Phthalates, Sulfates, and PPGs
• Learn more about Our Standards & Definitions

water (aqua/eau), isopropyl palmitate, cetyl alcohol, stearyl alcohol, glycerin, glyceryl stearate, tocopherol, prunus amygdalus dulcis oil, phenoxyethanol, sodium cocoyl isethionate, disodium edta, ethylhexylglycerin, peg-8, ascorbic acid, ascorbyl palmitate, sodium dehydroacetate, citric acid

directions
Pump baby lotion into your hand. Rub both hands together to warm lotion. Gently apply baby lotion to face and body. Can also be used at diaper change.

safety tips
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Ultimate Baby Ointment

for eczema flare-ups, cradle cap, chapped, chafed or cracked skin

$10.00

• Awarded the Seal of Acceptance by the National Eczema Association
• Fragrance- and steroid-free formula helps soothe itching and discomfort
• Zinc oxide protects and supports the skin’s natural healing process
• Enriched with bisabolol and allantoin to help reduce redness and inflammation
• Developed for eczema flare-ups, cradle cap, cracked, ultra-dry, and chapped skin
• Perfect for parents seeking targeted relief when skin needs extra care
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free
• Made in USA
• Free from Parabens, Preservatives, Phthalates, and Dyes
• Learn more about Our Standards & Definitions

active ingredient
zinc oxide 2%

inactive ingredients
petrolatum, mineral oil, glycerin, ozokerite, hydrogenated castor oil, acetylated lanolin, glyceryl stearate, peg-100 stearate, aloe barbadensis leaf extract, allantoin, bisabolol, tocopheryl acetate, panthenol (provitamin B5), retinyl palmitate (vitamin A), tocopherol (vitamin E)

directions
For eczema, apply a thick layer to clean, damp skin. Reapply as needed.
For diaper rash and bottom care, apply a thick layer of ointment on perfectly clean, dry skin at every diaper change. For ultra dry skin, apply ointment as needed until skin is soft and supple. Three day treatment for cradle cap, apply a thick layer of ointment on clean, dry scalp and cover with an all-cotton cap. Reapply twice daily covering with cap after each application. Do not wash hair until the fourth day. After shampooing, gently comb out dry skin.
safety tips
CAUTION: Use only as directed. Avoid contact with eyes. If condition worsens or does not improve within 7 days, consult a physician. For external use only. Keep out of reach of children.

Kinder 3-In-1 Shampoo, Conditioner & Body Wash 16 oz

Kinder 3-In-1 Shampoo, Conditioner & Body Wash 25 oz

Kinder 3-In-1 Shampoo, Conditioner & Body Wash

Kinder 3-In-1 Shampoo, Conditioner & Body Wash

for hassle-free bath time

$20.00

The Kinder 3-in-1 shampoo, conditioner, and body wash makes bath time effortless, with a gentle formula that cleanses hair, scalp, and skin all in one step.

Mild cleansing agents leave hair shiny, skin fresh, and scalp balanced.
Enriched with provitamin B5 and vitamin E to condition and moisturize from head to toe.
Soap-free, low-suds formula ideal for eczema-prone and sensitive skin.
Gentle enough for daily use, tear-free for little ones.

Our Promise:

Hypoallergenic
Pediatrician-tested & Dermatologist-tested
Cruelty-free
Made in USA
Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
Learn more about Our Standards & Definitions

water (aqua), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, peg-150 distearate, glycol stearate, panthenol (provitamin B5), hydrolyzed casein (milk protein), tocopheryl acetate (vitamin E), phenoxyethanol, citric acid, ethylhexylglycerin, polyquaternium-11, disodium edta, sodium dehydroacetate, fragrance (parfum)

directions
Pump a small amount into hand. Carefully apply to child’s hair and skin, rinsing well.

safety tip
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Newborn Gift Set

for newborn bath care

$30.00

Our #1 bestselling gift set, and the perfect choice for newborns and babies. This trusted duo provides safe, gentle care for delicate skin from the very beginning.
Set includes:
• Newborn 2-in-1 Hair & Body Wash (8 oz) — A high-moisture, low-suds formula that gently cleans hair and skin without stripping natural moisture. Enriched with provitamin B5 and vitamin E, it helps keep hair shiny, scalp balanced, and skin hydrated and soft
• Super Soft Lotion (8 oz) — A lightweight, silky lotion with sweet almond oil, allantoin, and vitamins E and C to nourish, protect, and soothe delicate skin, leaving it comforted and smooth after every bath
• Gentle formulas developed especially for baby’s delicate skin
• Mild enough for daily use, safe for newborns and babies with sensitive skin
Why You’ll Love It
• A thoughtful starter set with two newborn care essentials
• Clinically tested for sensitive skin, safe from day one
• Convenient sizes for daily use at home or on-the-go
• Perfectly packaged as a gift for new parents
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions
Note: Newborn 2-in-1 is tear-free and nut-free.

super soft lotion ingredients
water (aqua/eau), isopropyl palmitate, cetyl alcohol, stearyl alcohol, glycerin, glyceryl stearate, tocopherol (vitamin E), prunus amygdalus dulcis (sweet almond oil), phenoxyethanol, sodium cocoyl isethionate, caprylic/capric triglyceride, sodium phytate, ethylhexylglycerin, ascorbic acid (vitamin C), ascorbyl palmitate, sodium dehydroacetate, citric acid, fragrance (parfum)

newborn 2-in-1 ingredients
water (aqua/eau), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, methyl gluceth-20, peg-150 distearate, allantoin, panthenol (provitamin B5), sodium dehydroacetate, phenoxyethanol, tocopheryl acetate (vitamin E derivative), citric acid, sodium phytate, ethylhexylglycerin, fragrance (parfum)

super soft lotion directions
Pour lotion into your hand. Rub both hands together to warm lotion. Gently apply lotion to face and body.

newborn 2-in-1 directions
Pour a small amount into your hand. Carefully apply to baby's hair and skin, rinsing well. Follow bath time with our Super Soft Lotion.

safety tips
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Newborn Daily Essentials

for complete care from head-to-toe

$50.00

Everything new parents need to care for their newborn from day one, this thoughtfully curated set of newborn essentials is designed to work together for exceptional care and results.

Set includes:

Newborn 2-in-1 Hair & Body Wash (8 oz) — A high-moisture, low-suds formula that gently cleans hair and skin without stripping natural moisture. Enriched with provitamin B5 and vitamin E, it helps keep hair shiny, scalp balanced, and skin hydrated and soft
Super Soft Lotion (8 oz) — A lightweight, silky lotion with sweet almond oil, allantoin, and vitamins E and C to nourish, protect, and soothe delicate skin, leaving it comforted and smooth after every bath
Ultimate Cleansing Cloths — Luxuriously thick, alcohol-free cloths with coconut-derived cleansers, aloe, and chamomile to gently clean and refresh baby’s delicate skin
The Ultimate Ointment (3.4 oz) — A zinc oxide formula that creates a protective barrier to help prevent and soothe eczema flare-ups, cradle cap, cracked, ultra-dry, and chapped skin
Mild enough for daily use, safe for newborns and babies with sensitive skin
All products are clinically tested for sensitive skin to ensure gentle, effective care

Why You’ll Love It

A thoughtful starter set with newborn care essentials
Clinically tested for sensitive skin, safe from day one
Perfectly packaged as a gift for new parents

Our Promise:

Hypoallergenic
Pediatrician-tested & Dermatologist-tested
Cruelty-free
Made in USA
Free from Parabens, Phthalates, Sulfates, and PPGs

super soft lotion ingredients
water (aqua/eau), isopropyl palmitate, cetyl alcohol, stearyl alcohol, glycerin, glyceryl stearate, tocopherol (vitamin E), prunus amygdalus dulcis (sweet almond oil), phenoxyethanol, sodium cocoyl isethionate, caprylic/capric triglyceride, sodium phytate, ethylhexylglycerin, ascorbic acid (vitamin C), ascorbyl palmitate, sodium dehydroacetate, citric acid, fragrance (parfum)

newborn 2-in-1 ingredients
water (aqua/eau), peg-80 sorbitan laurate, cocamidopropyl hydroxysultane, sodium cocoyl isethionate, methyl gluceth-20, peg-150 distearate, allantoin, panthenol (provitamin B5), sodium dehydroacetate, phenoxyethanol, tocopheryl acetate (vitamin E derivative), citric acid, sodium phytate, ethylhexylglycerin, fragrance (parfum)

ultimate cleansing cloths ingredients
water (aqua), coco-glucoside, decyl glucoside, dicaprylyl ether, glyceryl oleate, tocopheryl acetate (vitamin e), aloe barbadensis leaf extract, bisabolol (chamomile), phenoxyethanol, ethylhexlyglycerin, citric acid, fragrance (parfum)

ultimate ointment

active ingredient
zinc oxide 2%

inactive ingredients
petrolatum, mineral oil, glycerin, ozokerite, hydrogenated castor oil, acetylated lanolin, glyceryl stearate, peg-100 stearate, aloe barbadensis leaf extract, allantoin, bisabolol, tocopheryl acetate (vitamin E), panthenol (provitamin b5), retinyl palmitate (vitamin A), tocopherol (vitamin E)

super soft lotion directions
Pour lotion into your hand. Rub both hands together to warm lotion. Gently apply lotion to face and body.

newborn 2-in-1 directions
Pour a small amount into your hand. Carefully apply to baby's hair and skin, rinsing well. Follow bath time with our Super Soft Lotion.

ultimate cleansing cloths
Excellent for cleaning face and body. For diaper area care, thoroughly wipe bottom. Allow skin to dry completely, then follow with the Ultimate Ointment. Do not flush.

ultimate ointment
For diaper rash and bottom care, apply a thick layer of ointment on perfectly clean, dry skin at every diaper change. For ultra dry skin, apply ointment as needed until skin is soft and supple. For eczema, apply a thick layer to clean, damp skin. Reapply as needed.

safety tips
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Ultra-Soft Baby Fabric Conditioner

cuddly goodness into every load

$24.00

• Formulated with plant-derived softening agents and a touch of mineral support, for fabric care that’s gentle and effective
• Mild formula with naturally derived sustainable softening oils infuses cuddly goodness into every load while helping preserve the condition of baby’s dainties
• Developed to decrease drying time, reduce wrinkles, and eliminate static cling
• No added dyes, formaldehyde, phosphates, or phthalates
• Plant-based ingredients; color and texture may vary — nothing but goodness!
• Concentrated (32 washes)
• 32 oz bottle
Our Promise:
• Hypoallergenic
• Pediatrician-tested
• Cruelty-free
• Made in USA
• Learn more about Our Standards & Definitions

water, plant-based softening agent (dipalmitoylethyl hydroxyethylmonium methosulfate),fragrance (contains fragrance allergens), plant-based solvent (denatured ethanol), mineral (calcium chloride)

directions
Add 2 capfuls (1 ounce) to softener dispenser. Recommended for all laundry and effective in all water temperatures. Read washing instructions for flame resistant pajamas prior to using any type of fabric softener.

safety tips
CAUTION: Avoid eye contact. Keep out of the reach of children and pets. In case of eye contact, flush with water. If swallowed, drink a glassful of water. Consult a physician if irritation persists.

Baby Hair Care Bundle

for nourishing hair care

$56.00 $53.00

Everything you need for your little one’s hair care routine: our three most-loved products, bundled together for easy daily care.

Set includes:

Extra Gentle Shampoo (16 oz) — High-moisture, low-suds formula with provitamin B5 and vitamin E to gently cleanse and hydrate
Nourishing Cream Rinse — Silky conditioner enriched with sunflower seed and sweet almond oils to detangle and soften
Conditioning Hair Polish — Lightweight leave-in formula with sunflower seed and green tea extracts to smooth, shine, and protect
Clinically tested for sensitive skin, this gentle formula is tear-free and mild enough for daily use

Our Promise:

Hypoallergenic
Pediatrician-tested & Dermatologist-tested
Cruelty-free
Made in USA
Free from Parabens, Phthalates, Sulfates, and PPGs
Learn more about Our Standards & Definitions

extra gentle shampoo ingredients
water (aqua), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, peg-150 distearate, glycol stearate, tocopheryl acetate (vitamin e), panthenol (provitamin b5), hydrolyzed casein (milk protein), phenoxyethanol, polyquaternium-11, citric acid, disodium edta, ethylhexylglycerin, sodium dehydroacetate, fragrance (parfum)

nourishing cream rinse ingredients
water (aqua/eau), cetearyl alcohol, organic helianthus annuus (sunflower) seed oil, polysorbate 60, panthenol (provitamin B5), prunus amygdalus dulcis (sweet almond) oil, hydrolyzed oat protein, hydrolyzed rice protein, hydrolyzed casein (milk protein), sorbic acid, hydroxyethylcellulose, behentrimonium methosulfate, ethylhexylglycerin, phenoxyethanol, fragrance (parfum)

conditioning hair polish ingredients
water (aqua), citric acid, polyquaternium-11, butylene glycol, disodium edta, helianthus annuus (sunflower seed) extract, dimethicone copolyol, cetrimonium chloride, camellia sinensis (green tea) extract, sodium dehydroacetate, dimethyl lauramine isostearate, linoleamidopropyl ethyldimonium ethosulfate, panthenol (provitamin b5), hydrolyzed casein (milk protein), sorbic acid, fragrance (parfum)

extra gentle shampoo directions
Pour shampoo into your hand. Rub both hands together until well coated with product. Gently massage shampoo into hair and scalp. Carefully rinse.

nourishing cream rinse directions
After washing hair, carefully apply conditioner to wet hair, running product through to the ends. Gently rinse hair and towel dry.

conditioning hair polish directions
For very little hair, lightly spray polish on damp hair after shampooing with our Extra Gentle Shampoo. For longer hair, spray a generous amount of polish on hair starting at the ends and working up towards the scalp. Carefully comb hair, working from the ends to the scalp. For "bed head," saturate hair with polish and style as usual.

safety tips
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Lavender Baby Skin Care Bundle, Extra Gentle Shampoo, Soothing Body Wash, and Super Soft Lotion.

Lifestyle image of Lavender Baby Skin Care Bundle

Lavender Baby Skin Care Bundle

for the entire family

$50.00 $48.00

Three of our favorites come together to provide wholesome fun in the tub and sweet, supple skin:
• Set includes 16 oz Extra Gentle Shampoo, Soothing Body Wash, and Super Soft Lotion
• Extra Gentle Shampoo — high-moisture, low-suds formula cleans hair and hydrates the scalp while preserving skin’s natural moisture
• Soothing Body Wash — delicately rebalances pH as provitamin B5 and vitamin E condition and hydrate skin
• Super Soft Lotion — enriched with sweet almond oil and vitamins E & C to moisturize, protect, and leave skin incredibly soft and supple
• Mild enough for daily use and safe for newborns and sensitive skin
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions

Note: Soothing Body Wash and Extra Gentle Shampoo are both tear-free.

lavender extra gentle shampoo ingredients
water (aqua/eau), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, peg-150 distearate, glycol stearate, lavandula angustifolia (lavender) oil, tocopheryl acetate (vitamin E), panthenol (provitamin B5), phenoxyethanol, polyquaternium-11, citric acid, disodium edta, ethylhexylglycerin, sodium dehydroacetate, fragrance (parfum)

lavender soothing body wash ingredients
water (aqua/eau), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, methyl gluceth-20, peg-150 distearate, lavandula angustifolia (lavender) oil, allantoin, panthenol (provitamin B5), sodium dehydroacetate, phenoxyethanol, tocopheryl acetate (vitamin E), citric acid, disodium edta, ethylhexylglycerin, fragrance (parfum)

lavender super soft lotion ingredients
water (aqua/eau), isopropyl palmitate, cetyl alcohol, stearyl alcohol, glycerin, glyceryl stearate, lavandula angustifolia (lavender) oil, tocopherol (vitamin E), prunus amygdalus dulcis (sweet almond) oil, phenoxyethanol, sodium cocoyl isethionate, disodium edta, ethylhexylglycerin, ascorbic acid (vitamin C), ascorbyl palmitate, sodium dehydroacetate, citric acid, peg-8, fragrance (parfum)

lavender extra gentle shampoo directions
Pour shampoo into your hand. Rub both hands together until well coated with product. Gently massage shampoo into hair and scalp. Carefully rinse.

lavender soothing body wash directions
Pour body wash into your hand or on a washcloth. Carefully apply to baby's skin and rinse well. Follow with our Super Soft Lotion.

lavender super soft lotion directions
Pour lotion into your hand. Rub both hands together to warm lotion. Gently apply lotion to face and body.

safety tip
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Starter Baby Gift Set

for baby’s bath routine

$40.00

The newborn starter pack trusted by parents from day one, this Noodle and Boo gift set includes three gentle formulas to cleanse, soothe, and nourish hair and delicate skin from head to toe.

Set includes:

Extra Gentle Shampoo (8 oz) — High-moisture, low-suds formula enriched with provitamin B5 and vitamin E to cleanse hair and scalp while leaving hair soft, shiny, and healthy-looking
Soothing Body Wash (8 oz) — A calming, soap-free wash with allantoin, provitamin B5, and vitamin E to gently cleanse while rebalancing skin's natural pH and providing lasting hydration
Super Soft Lotion (8 oz) — A silky, lightweight lotion with sweet almond oil, allantoin, and vitamins E and C to deeply moisturize, soften, and comfort baby's delicate skin
Gentle formulas developed especially for baby's delicate skin
Mild enough for daily use, safe for newborns and babies with sensitive skin

Why You'll Love It

A thoughtful trio of baby bath-time and skincare essentials
Clinically tested and trusted for newborns and sensitive skin
Convenient starter sizes make it an ideal gift for new parents
Turns everyday routines into moments of soothing care and bonding

Our Promise:

Hypoallergenic
Pediatrician-tested & Dermatologist-tested
Cruelty-free
Made in USA
Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
Learn more about Our Standards & Definitions

Notes: Soothing Body Wash and Extra Gentle Shampoo are both tear-free and nut-free.

extra gentle shampoo ingredients
water (aqua), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, peg-150 distearate, glycol stearate, tocopheryl acetate (vitamin e), panthenol (provitamin b5), hydrolyzed casein (milk protein), phenoxyethanol, polyquaternium-11, citric acid, disodium edta, ethylhexylglycerin, sodium dehydroacetate, fragrance (parfum)

soothing body wash ingredients
water (aqua), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, methyl gluceth-20, peg-150 distearate, allantoin, panthenol (provitamin b5), sodium dehydroacetate, hydrolyzed casein (milk protein), phenoxyethanol, tocopheryl acetate (vitamin e), citric acid, disodium edta, ethylhexylglycerin, fragrance (parfum)

super soft lotion ingredients
water (aqua/eau), isopropyl palmitate, cetyl alcohol, stearyl alcohol, glycerin, glyceryl stearate, tocopherol (vitamin E), prunus amygdalus dulcis (sweet almond oil), phenoxyethanol, sodium cocoyl isethionate, caprylic/capric triglyceride, sodium phytate, ethylhexylglycerin, ascorbic acid (vitamin C), ascorbyl palmitate, sodium dehydroacetate, citric acid, fragrance (parfum)

extra gentle shampoo directions
Pour shampoo into your hand. Rub both hands together until well coated with product. Gently massage shampoo into hair and scalp. Carefully rinse.

soothing body wash directions
Pour body wash into your hand or on a washcloth. Carefully apply to baby's skin and rinse well. Follow with our Super Soft Lotion.

super soft lotion directions
Pour lotion into your hand. Rub both hands together to warm lotion. Gently apply lotion to face and body.

safety tips
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Extra Gentle Baby Shampoo

for sensitive scalps and delicate hair

$18.00

Keep little heads clean and comfortable with our high-moisture, low-suds shampoo made just for babies:
• Mild surfactants create a gentle cleanse that won’t irritate or over-dry
• Hydrates the scalp while leaving hair soft, fresh, and manageable
• Enriched with provitamin B5 and vitamin E to keep hair healthy and shiny
• Available in multiple sizes for home or travel convenience
• Gentle enough for daily use, tear-free for little ones.
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions

Note: Lavender and Fragrance-Free Products are both dairy-free and vegan.

crème douce ingredients
water (aqua), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, peg-150 distearate, glycol stearate, tocopheryl acetate (vitamin e), panthenol (provitamin b5), hydrolyzed casein (milk protein), phenoxyethanol, polyquaternium-11, citric acid, disodium edta, ethylhexylglycerin, sodium dehydroacetate, fragrance (parfum)

lavender ingredients
water (aqua/eau), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, peg-150 distearate, glycol stearate, lavandula angustifolia (lavender) oil, tocopheryl acetate (vitamin E), panthenol (provitamin B5), phenoxyethanol, polyquaternium-11, citric acid, disodium edta, ethylhexylglycerin, sodium dehydroacetate, fragrance (parfum)

fragrance-free ingredients
water (aqua/eau), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, peg-150 distearate, glycol stearate, tocopheryl acetate, panthenol, phenoxyethanol, polyquaternium-11, citric acid, disodium edta, ethylhexylglycerin, sodium dehydroacetate

directions
Pour baby shampoo into your hand. Rub both hands together until well coated with product. Gently massage baby shampoo into hair and scalp. Carefully rinse. Follow with our leave-in Conditioning Hair Polish.

safety tip
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Super Soft Baby Lotion - Travel Size

for newborn and baby with sensitive skin

$6.00

• Light, silky formula leaves baby’s skin super soft and snuggly — every mom’s favorite
• Enriched with sweet almond oil, vitamins E & C, and gentle moisturizers to hydrate and protect delicate skin
• Milk protein helps condition and support the skin’s natural barrier
• Provides a protective layer of antioxidants that help shield skin from everyday environmental stressors
• Mild enough for daily use on newborns and babies with sensitive skin
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions

crème douce ingredients
water (aqua/eau), isopropyl palmitate, cetyl alcohol, stearyl alcohol, glycerin, glyceryl stearate, tocopherol (vitamin E), prunus amygdalus dulcis (sweet almond oil), phenoxyethanol, sodium cocoyl isethionate, caprylic/capric triglyceride, sodium phytate, ethylhexylglycerin, ascorbic acid (vitamin C), ascorbyl palmitate, sodium dehydroacetate, citric acid, fragrance (parfum)

lavender ingredients
water (aqua/eau), isopropyl palmitate, cetyl alcohol, stearyl alcohol, glycerin, glyceryl stearate, lavandula angustifolia (lavender) oil, tocopherol (vitamin E), prunus amygdalus dulcis (sweet almond) oil, phenoxyethanol, sodium cocoyl isethionate, disodium edta, ethylhexylglycerin, ascorbic acid (vitamin C), ascorbyl palmitate, sodium dehydroacetate, citric acid, peg-8, fragrance (parfum)

Ultra-Fresh Linen Mist

for baby’s dainties

$15.00

The sweet smell of a clean baby is sheer heaven. Our signature Crème Douce fragrance delicately combines a fresh blend of peach and water blossoms, with just a touch of ripe mixed berries and clover honey, wrapped in soft notes of warm milk and vanilla beans.
• Ideal for baby’s freshly ironed linens
• Refreshes hard-to-wash items like comforters, pillows, car seats, and strollers
• A perfect way to add a delightful scent to baby’s environment
• Always test on fabric and furnishings prior to use
• 16 oz bottle with pump
Our Promise:
• Hypoallergenic
• Cruelty-free
• Made in USA
• Learn more about Our Standards & Definitions

water, fragrance (contains fragrance allergens), vegetable-based solvent (denatured alcohol), plant-based ph adjuster (gluconic acid), plant-based buffering agent (sodium citrate), benzophenone-4, preservative (sodium benzoate)

directions
For best results, spray items from 6 inches away.

safety tips
CAUTION: Keep out of the reach of children and pets. Do not ingest and avoid contact with eyes. In case of eye contact, flush with water. If swallowed, call poison control.

Ultra-Strong Stain Remover

for tough baby stains

$10.00

• Formulated with powerful plant-derived cleaners and a safe food-grade preservative, for effective stain removal that’s gentle on fabrics and baby’s skin
• Gentle cleaning technology helps remove tough stains and odors while preserving the fabric integrity of baby’s dainties
• Innovative solution contains no added chlorine, dyes, formaldehyde, phosphates, or phthalates
• Developed especially for kinder use
• Eco-friendly means biodegradable; nothing but goodness!
• 16 oz bottle
• Fragrance-free
Our Promise:
• Hypoallergenic
• Cruelty-free
• Made in USA
• Learn more about Our Standards & Definitions

water, plant-derived surfactant (alcohol ethoxylated), plant-derived chelating agent (gluconic acid), preservative/antifungal agent (sodium benzoate), plant-derived soil remover (sodium carboxymethyl cellulose)

directions
Pour on stain and let sit 5 minutes before washing. For tougher stains, pretreat and soak in hot water before laundering. If you are concerned about fabric reaction, test for colorfastness on an inside seam prior to use. Safe for all washable fabrics - both whites and colors.

safety tips
CAUTION: Eye irritant. Avoid eye contact. Keep out of the reach of children and pets. In case of eye contact, flush with water for 15 minutes. If swallowed, drink a glassful of water. Consult a physician if irritation persists.

Bundle of Joy - Travel Size

for newborn bath care

$12.00

Our #1 bestselling products are the perfect choice for newborns and babies. This trusted duo provides safe, gentle care for delicate skin from the very beginning.
Set includes:
• Newborn 2-in-1 Hair & Body Wash (2 oz) — A high-moisture, low-suds formula that gently cleans hair and skin without stripping natural moisture. Enriched with provitamin B5 and vitamin E, it helps keep hair shiny, scalp balanced, and skin hydrated and soft
• Super Soft Lotion (2 oz) — A lightweight, silky lotion with sweet almond oil, allantoin, and vitamins E and C to nourish, protect, and soothe delicate skin, leaving it comforted and smooth after every bath
• Gentle formulas developed especially for baby’s delicate skin
• Mild enough for daily use, safe for newborns and babies with sensitive skin
Why You’ll Love It
• A thoughtful starter set with two newborn care essentials
• Clinically tested for sensitive skin, safe from day one
• Convenient sizes for a hospital bag
• Perfectly packaged as a gift for new parents
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions

Note: Newborn 2-in-1 is tear-free, nut-free

super soft lotion ingredients
water (aqua/eau), isopropyl palmitate, cetyl alcohol, stearyl alcohol, glycerin, glyceryl stearate, tocopherol (vitamin E), prunus amygdalus dulcis (sweet almond oil), phenoxyethanol, sodium cocoyl isethionate, caprylic/capric triglyceride, sodium phytate, ethylhexylglycerin, ascorbic acid (vitamin C), ascorbyl palmitate, sodium dehydroacetate, citric acid, fragrance (parfum)

newborn 2-in-1 ingredients
water (aqua/eau), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, methyl gluceth-20, peg-150 distearate, allantoin, panthenol (provitamin B5), sodium dehydroacetate, phenoxyethanol, tocopheryl acetate (vitamin E derivative), citric acid, sodium phytate, ethylhexylglycerin, fragrance (parfum)

super soft lotion directions
Pour lotion into your hand. Rub both hands together to warm lotion. Gently apply lotion to face and body.

newborn 2-in-1 directions
Pour a small amount into your hand. Carefully apply to baby's hair and skin, rinsing well. Follow bath time with our Super Soft Lotion.

safety tips
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Sweetly Clean - Travel Size

for baby’s delicate hair

$12.00

Enjoy soft, clean hair and healthy scalps from wholesome and natural hair care.
Set includes:
• Extra Gentle Shampoo (2 oz) — High-moisture, low-suds formula enriched with provitamin B5 and vitamin E to cleanse hair and scalp while leaving hair soft, shiny, and healthy-looking
• Nourishing Cream Rinse (2 oz) — A gentle, rinse-out conditioner that detangles and softens, leaving your child’s hair silky, manageable, and shiny without weighing it down.
• Gentle formulas developed especially for baby’s delicate skin
• Mild enough for daily use, safe for newborns and babies with sensitive skin
Why You’ll Love It
• A thoughtful baby haircare essentials
• Clinically tested and trusted for babies and sensitive skin
• Convenient starter sizes make it an ideal gift for new parents
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions

Note: Extra Gentle Shampoo is tear-free and nut-free.

extra gentle shampoo ingredients
water (aqua), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, peg-150 distearate, glycol stearate, tocopheryl acetate (vitamin e), panthenol (provitamin b5), hydrolyzed casein (milk protein), phenoxyethanol, polyquaternium-11, citric acid, disodium edta, ethylhexylglycerin, sodium dehydroacetate, fragrance (parfum)

nourishing cream rinse ingredients
water (aqua/eau), cetearyl alcohol, organic helianthus annuus (sunflower) seed oil, polysorbate 60, panthenol (provitamin B5), prunus amygdalus dulcis (sweet almond) oil, hydrolyzed oat protein, hydrolyzed rice protein, hydrolyzed casein (milk protein), sorbic acid, hydroxyethylcellulose, behentrimonium methosulfate, ethylhexylglycerin, phenoxyethanol, fragrance (parfum)

extra gentle shampoo directions
Pour baby shampoo into your hand. Rub both hands together until well coated with product. Gently massage baby shampoo into hair and scalp. Carefully rinse.

nourishing cream rinse directions
After washing hair, carefully apply conditioner to wet hair, running product through to the ends. Gently rinse hair and towel dry.

safety tips
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Nourishing Cream Rinse

for silky smooth results

$20.00

Give your child’s hair extra softness and shine with our gentle, rinse-out conditioner:
• Detangles and softens for silky, manageable hair without weighing it down
• Moisturizes and conditions to add healthy luster and smoothness
• Enriched with sunflower seed and sweet almond oils for natural nourishment
• Antioxidants help protect hair from everyday environmental stress
• Tearless formula safe for sensitive scalps and daily use
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions

water (aqua/eau), cetearyl alcohol, organic helianthus annuus (sunflower) seed oil, polysorbate 60, panthenol (provitamin B5), prunus amygdalus dulcis (sweet almond) oil, hydrolyzed oat protein, hydrolyzed rice protein, hydrolyzed casein (milk protein), sorbic acid, hydroxyethylcellulose, behentrimonium methosulfate, ethylhexylglycerin, phenoxyethanol, fragrance (parfum)

directions
After washing hair, carefully apply conditioner to wet hair, running product through to the ends. Gently rinse hair and towel dry.

safety tip
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Bouncing Baby Bubbles

fun for sensitive skin

$18.00

Make bath time a soothing ritual with our extra-gentle bubble bath:
• Mild bubbling agents create soft, long-lasting bubbles while helping minimize the risk of allergic reactions.
• Enriched with light moisturizers to leave your little one’s skin soft, smooth, and comforted.
• Gentle formula designed for children six months and up.
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions

water (aqua/eau), cocamidopropyl hydroxy- sultaine, decyl glucoside, peg-150 distearate, disodium laureth sulfosuccinate, glycerin, polysorbate 20, hydrolyzed casein (milk protein), phenoxyethanol, citric acid, disodium edta, ethylhexylglycerin, sodium dehydroacetate, fragrance (parfum)

directions
Pour bubble bath directly under running water (0.5 oz - 1 oz). Swirl water with your hand to help bubbling process. Rinse baby's skin with clear water after bathing. For especially supple skin, follow with our Super Soft Lotion.

safety tip
CAUTION: Use only as directed. Excessive use or prolonged exposure may cause irritation to skin and urinary tract. Discontinue use if rash, redness or itching occurs. Consult your physician if irritation persists. For external use only. Keep out of reach of children.

Fragrance Free Newborn 2-in-1 Hair & Body Wash 16 oz

Lifestyle image of Fragrance Free Newborn 2-in-1 Hair & Body Wash 16 oz

Fragrance Free Newborn 2-in-1 Wash

hair & body wash for eczema-prone skin

$20.00

Specially created for the earliest days, this gentle 2-in-1 wash cares for your baby’s delicate skin and hair:
• High-moisture formula nourishes and conditions newborn skin and fine hair
• Soap-free, calming blend rebalances skin’s natural pH for comfort and protection
• Enriched with provitamin B5 and vitamin E to keep hair soft and skin hydrated
• Ultra-mild cleansing for daily use from day one, safe for newborns and sensitive skin
• Gentle enough for daily use, tear-free for little ones.
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions

water (aqua/eau), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, methyl gluceth-20, peg-150 distearate, tocopheryl acetate, panthenol, ethylhexylglycerin, allantoin, sodium dehydroacetate, citric acid, phenoxyethanol, disodium edta

directions
Pump a small amount into your hand. Carefully apply to baby's hair and skin, rinsing well. Follow bath time with our Super Soft Lotion.

safety tip
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Baby Balm

for face and body

$12.00

Wrap delicate skin in rich, comforting hydration with a cream designed for everyday nourishment and care.
• Clinically formulated to provide long-lasting moisture for face and body
• Ultra-thick cream offers gentle care for even the driest or most irritated skin
• Enriched with organic calendula, sunflower, and safflower oils to soothe, comfort, and deeply nourish sensitive skin
• Goes on smooth and dries quickly, leaving skin soft, hydrated, and delicately refreshed
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions

crème douce ingredients
water (aqua), *organic helianthus annuus (sunflower) seed oil, cetyl alcohol, emulsifying wax, phenoxyethanol, stearic acid, dimethicone, potassium carbomer, *organic calendula officinalis flower extract, *organic carthamus tinctorius (safflower) seed oil, caprylyl glycol, ethylhexylglycerin, sorbic acid, fragrance (parfum)

fragrance-free ingredients
water (aqua), *organic helianthus annuus (sunflower) seed oil, cetyl alcohol, emulsifying wax, phenoxyethanol, stearic acid, dimethicone, potassium carbomer, *organic calendula officinalis flower extract, *organic carthamus tinctorius (safflower) seed oil, caprylyl glycol, ethylhexylglycerin, sorbic acid

*certified organic

directions
Apply liberally to face and body as needed or as directed by a physician.

safety tips
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Fragrance Free Ultimate Baby Cleansing Cloths

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Fragrance Free Ultimate Baby Cleansing Cloths 12 pack

Fragrance Free Ultimate Baby Cleansing Cloths

multi-purpose wipes with mild solution for eczema-prone and sensitive skin

$9.00

• Luxuriously thick, petal-soft cloths are soaked in a super-sudsy, mild, alcohol-free, no-rinse solution consisting of gentle cleansers and nourishing moisturizers that soothe and hydrate sensitive skin, leaving it clean and supple
• Proven-Safe Preservative System; eczema-prone skin is easily compromised and should not be exposed to bacteria and mold
• Formulated with gentle coconut-derived cleansers, aloe, and chamomile extract to soothe and refresh, balanced with safe preservatives for purity and protection
• Natural and gentle preservatives safeguard wipes from waterborne contamination
• Soothes and hydrates skin with vitamin E, aloe, and chamomile
• Safe to use on baby’s face, body, and bottom
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free
• Made in USA
• Free from added Dyes, Chlorine, Parabens, Sulfates, and Phthalates
• Learn more about Our Standards & Definitions

water (aqua), coco-glucoside, decyl glucoside, dicaprylyl ether, glyceryl oleate, tocopheryl acetate (vitamin e), aloe barbadensis leaf extract, bisabolol (chamomile), phenoxyethanol, ethylhexlyglycerin, citric acid

directions
Excellent for cleaning face and body. For diaper area care, thoroughly wipe bottom. Allow skin to dry completely, then follow with the Ultimate Ointment.

safety tip
For external use only. Do not flush.

Healthy Hand Wash with Instant Hand Sanitizer and Wholesome Hand Lotion.

Healthy Hand Wash

gentle wash for little hands

$12.00

Botanical Hand Wash — Gentle Cleansing with Vitamins, Honey & Plant Extracts
• Soap-free formula fortified with vitamins A, C, and E to help nourish and protect delicate skin
• Enriched with honey and milk protein to soften, condition, and support healthy skin
• Infused with botanical extracts like aloe, oat, calendula, chamomile, lavender, and white tea for soothing care
• Cleans without stripping natural moisture, leaving little hands soft and fresh
• Ideal for frequent wash environments where gentle care matters most
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions

water (aqua), cocamidopropyl betaine, disodium laureth sulfosuccinate, glycerin, peg-150 distearate, polysorbate 60, retinyl palmitate (vitamin A), tocopheryl acetate (vitamin E), ascorbyl palmitate (vitamin C), *aloe barbadensis leaf juice, honey, hydrolyzed casein, *althea officinalis, *root extract, *avena sativa (oat) *kernel extract, *calendula officinalis flower extract, *camellia sinensis (white tea) extract, *chamomilla recutita extract, *lavandula angustifolia (lavender) extract, *prunus amygdalus dulcis (sweet almond) fruit extract, *symphytum officinale extract, *trifolium pretense (clover) extract, phospholipids, phenoxyethanol, caprylyl glycol, sodium benzoate, ethylhexylglycerin, citric acid, fragrance (parfum)

*certified organic

directions
Wet hands, work gel into a rich lather, rinse well. Follow with Wholesome Hand Lotion.

safety tip
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Best Selling Baby & Kids

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